Thursday, January 16, 2025

Shelved Cold Lazarus cereal promotion (possibly)



Another tongue-in-cheek set of character cards using the format of the classic Weetabix 1977 Doctor Who promotion... this time for Dennis Potter's 1996 science fiction drama Cold Lazarus which I have had a recurring obsession with since its initial broadcast.

As with the Ghost Light set last year (see October '24 blog post) the style is slightly updated and stills used. Again, many of the character figures have a heavy white outline similar to the style used on the Star Trek The Motion Picture promotional cards. Considering the story centres on a frozen head, maybe Ready Brek (bought by Weetabix in 1990) should be the cereal and instead of the white outline a warming orange glow perhaps be more fitting?

Whilst the character blurbs on the profile side of the cards are straight up, the instructions regarding game play at the foot of the figures either relate to their character's key actions in the drama or are dialogue spoken by them. I've tried to capture the wit contained in Potter's screenplay, of which there is a surprising abundance despite the serious subject matter and the circumstances under which he was writing.

With regards a game it could reflect the revived head's quest to prove it has volition. This might be a bit much for breakfast time though.






**************************

Click here to view the full set of 30 characters